SMART Marketing and PR

S = Strategy to Meet Goals
M = Media Mix
A = Art & Creative that Sells
R = Research to Identify Buyers and Measure the Results for ROI
T = Tactics & Channels that Fit the Situation

Thursday, May 20, 2010

How do you find and hire a professional writer?

More and more “writers” are appearing in the market. They blog, write email, use Twitter, and are rabid Facebook users. There is no shortage of channels for them to express themselves. Are these the people you should hire?

Click to read more: Marketing Works Today

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