SMART Marketing and PR

S = Strategy to Meet Goals
M = Media Mix
A = Art & Creative that Sells
R = Research to Identify Buyers and Measure the Results for ROI
T = Tactics & Channels that Fit the Situation

Tuesday, July 7, 2009

Crafting a Company Narrative

Your company's story is really important. Here's a great article on why, and what you can do about it.

Use Ethonomics When Crafting A Company’s Narrative
By Kaihan Krippendorff

Click Below:

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