Recently I told a client in response to his question, "When we start to participate on the Internet, how do we control it?"
My answer, “How well are you controlling it now with less than 10 mentions on Google and each of the important influencer websites – and 7 of the 10 are negative info about you. When you participate you have some control. Maybe not all the control you would like. But more than you have today when you don't participate at all.”
Mike Brown
www.BrownLtd.com
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